A passion for baking lies at the heart of this project. Taking the next step towards turning a hobby into a business, Bailey Ana Cakes required a strong brand identity which could be applied across both packaging and website.

A love of baking married with Plumbelly Design’s love for all things functionally beautiful resulted in stunning packaging and a gorgeous logo which will stand the test of time. Website, stationery, packaging and, icing on the cake (pun intended) a fabulous baking book were the result of working together closely and strategically planning and developing BaileyAna’s brand.